Will’s – Elevated Venue Imagery for a sophisticated Cocktail Bar
Role: [Visual Language Development · Art Direction]
photographic direction:
Created the photographic language for Will’s, a sophisticated cocktail bar located alongside Mimi’s. The brief called for a visual tone that was intimate, elegant, and expressive of the venue’s understated luxury. Imagery was crafted to align seamlessly with the brand’s soft Mediterranean aesthetic while highlighting its character as a destination bar.
Visual Direction & Mood
Photography focused on warm tones, natural light, and refined composition - capturing the subtle opulence of the interiors, the precision of the cocktails, and the overall ambiance. The result is a gallery of visuals that feel both editorial and atmospheric, designed to resonate with a discerning, design-conscious audience.
Photographer : Steven Woodburn